Marketing

Wednesday, August 24, 2005

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RewardStream Unveils Drag and Drop Design Tool in Latest Release of its LifeCycle Marketing Platform (CanadaIT.com)
Vancouver, BC, August 23, 2005--(T-Net)--RewardStream, Inc. unveiled Version 3.0 of its LifeCycle Marketing Platform showcasing its ability to design complex, customized client programs using a drag and drop rules engine.

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EBay, Fandango Strike Marketing Agreement (TechWeb via Yahoo! News)
Online auctioneer EBay and movie-ticket service Fandango have signed a marketing agreement that gives EBay users direct links to advanced ticket sales.

Medcenter Solutions to Present at Pharmaceutical Marketing Congress (RedNova)
Medcenter Solutions, the leading relationship marketing company for the pharmaceutical industry, announced today that it will be presenting at the Pharmaceutical Marketing Congress, taking place in Philadelphia on September 12-14, 2005.

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Globe pins hopes on marketing (Sydney Morning Herald)
Sportswear company Globe International is pinning its growth hopes on the success of a continuing marketing campaign aimed at re-establishing its brands in the global and domestic markets.

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DMA 05: 'New-This-Year' Sessions Offer Multichannel Solutions to Today's Marketing Challenges (Direct Marketing Association)
August 23, 2005 New features of the expansive DMA 05 program offer the latest direct techniques for interactive and multichannel marketing, and can be customized to fit your specific needs. DMA 05 will be held October 15-19 at the Georgia World Congress Center in Atlanta, GA.

Verticalnet names Fournier VP-worldwide marketing (BtoB)
Malvern , Pa. Verticalnet, a supply management software company, has named Larry Fournier VP-worldwide marketing. Fournier was previously director of PR and communications at Progress Software. He will be responsible for corporate messaging and positioning; product and services marketing; public, analyst and investor relations; demand generation; and sales communications.