Marketing

Tuesday, October 18, 2005

Marketing - J. Jill Names Bayne New Marketing Chief (AP via Yahoo! Finance)


J. Jill Names Bayne New Marketing Chief (AP via Yahoo! Finance)
Women's apparel retailer J. Jill Group Inc. said Tuesday it appointed Lisa Bayne to the position of executive vice president and marketing chief, effective Oct. 31.

Marketing - Jack Bowen Joins Urban Science as Chief Marketing Officer (The Auto Channel)


Jack Bowen Joins Urban Science as Chief Marketing Officer (The Auto Channel)
DETROIT, Oct. 17, 2005 -- Jack Bowen has joined Urban Science, a leading global consulting firm, as chief marketing officer, announced Urban Science founder and President Jim Anderson.

SAS Marketing Automation: Sophisticated Marketing Made Simple (CRM Today)
With consumers barraged by communications that are frequently irrelevant, inappropriate or untimely, today's marketers face a serious challenge: how to cut through the clutter, reach key audiences, and boost the efficiency and profitability of their marketing efforts.

Marketing - Market Bearing Launches The Marketing Momentum Index (Business Wire via Yahoo! Finance)


Market Bearing Launches The Marketing Momentum Index (Business Wire via Yahoo! Finance)
Market Bearing LLC has launched the first independent report that measures a company's competitive marketing performance. The Marketing Momentum Index is a ranking of outside commitment to a company enabling management and financial analysts to make smarter investment decisions.